Aduna is not just an Africa-inspired health food brand. This is a social business whose mission is to bring you the natural vitality of Africa’s ancient ingredients, while creating sustainable livelihoods for small-scale producers.
Aduna identifies Africa’s most nutritious natural products, sourced directly from rural smallholders, and transforms them into exciting, functional and delicious health foods. Starting with the nutrient-dense baobab fruit. Baobab trees grow in 32 countries in Africa and are entirely community-owned. National Geographic estimated that if there were a global demand for baobab it could be worth a billion dollars to rural Africa. At Aduna they call this “The Inspiring Possibility of Baobab” — join them in their mission to #MakeBaobabFamous.
Aduna’s range of nutritious superfood powders and raw energy bars provide you with the energy that you need to get you through the day, whilst being one of the tastiest on the high street.